Privacy Policy

Prakruthi ("we," "us," or "our") operates the website located at https://prakruthifashions.com (the "Site"). This Privacy Policy outlines the principles and practices regarding the collection, use, disclosure, and protection of information obtained through your use of the Site or when you make a purchase.

By accessing or using the Site, you acknowledge and consent to the practices described in this Privacy Policy.

1. Information We Collect

We collect both personal and non-personal information to deliver and enhance our services effectively.

Personal Information:

The following categories of personal information may be collected:

• Name
• Email address
• Phone number
• Shipping and billing addresses
• Payment information (securely processed by our payment processors)

Non-Personal Information:

We may also collect non-personally identifiable information, such as:

• Browser type and version
• Operating system
• Internet Protocol (IP) address
• Pages visited and the duration of visits
• Referring website or search engine

2. Use of Collected Information

The information we collect is utilized for purposes that include, but are not limited to:

• Processing and fulfilling orders efficiently
• Communicating about orders, inquiries, and related requests
• Enhancing the functionality and user experience of our Site
• Sending promotional offers and updates (with the option to opt-out)
• Analyzing usage patterns to improve services
• Ensuring the security and integrity of our Site and preventing fraudulent activities

3. Disclosure of Information

We do not sell or trade personal information to third parties. However, we may disclose your information under specific circumstances:

Service Providers:

We may share your information with trusted third-party vendors who perform services such as payment processing, shipping, and website hosting on our behalf. These providers are obligated to use the information solely for the designated purposes and in compliance with this Privacy Policy.

Legal Compliance:

We may disclose your information if required by law or in response to valid legal requests from public authorities.

4. Cookies and Tracking Technologies

The Site employs cookies and similar tracking technologies to enhance user experience and analyze site traffic. Cookies are small data files stored on your device that may include an anonymous unique identifier.

You can configure your browser to refuse cookies or notify you when they are being used. However, disabling cookies may affect certain functionalities of the Site.

5. Data Security

We implement reasonable administrative, technical, and physical measures to safeguard your personal information against unauthorized access, use, or disclosure. Despite these measures, no data transmission or electronic storage method can be guaranteed as completely secure.

6. Your Rights

Depending on your jurisdiction, you may be entitled to specific rights concerning your personal information, such as:

• Accessing the personal data we hold about you
• Requesting corrections to inaccurate or incomplete information
• Requesting the deletion of personal information
• Restricting or objecting to data processing
• Receiving a copy of your data in a structured, machine-readable format

For any such requests, please contact us at support@prakruthifashions.com.

7. Children’s Privacy

This Site is not intended for individuals under the age of 18, and we do not knowingly collect personal information from such individuals. Should we become aware of any such data collection, appropriate steps will be taken to delete the information.

8. Policy Updates

This Privacy Policy may be revised periodically to reflect changes in legal, operational, or technical requirements. Updates will be posted on this page, along with the updated effective date. Continued use of the Site following these changes signifies your acceptance of the revised policy.

9. Contact Information

For inquiries or concerns regarding this Privacy Policy, please reach out to us at:

Email: support@prakruthifashions.com

Effective Date: 11/12/2024